Storytel

Building a 🌍 global 🎧 audiobook brand across 22 markets.

Storytel’s mission is to become the world’s leading audio content streaming brand. As their global agency of record, we’ve helped grow their brand into 22 different markets.

At the core of our partnership is the belief that creativity is a multiplier. Brands that aspire to be interesting - through technology, culture, and craft - WIN.

BRAND CAMPAIGNS

This is Storytel, and Stories for Now

The brand idea of "Set stories free" is aimed at reminding the world that books don’t have to be stuffy, boring or elitist. It encourages people to explore a world of audiobooks, listen with their hearts and dive ears first into the glorious unknown. Where stories are set free to be with us. Anytime, and anywhere.

PRODUCT COMMUNICATION

Our goal is to bring this idea to life, from shaping the brand platform and identity, to communication strategies and the overall marketing activity across brand and product.

BRAND IDENTITY

As a part of the brand platform we developed a visual identity that is based on the DNA of stories: Letters. Our identity channels these building blocks into a look and feel, and tone of voice that is playful and fun.

Google

PARTNERING WITH THE MOST ⚡ INNOVATIVE COMPANY ON THE PLANET 🌎

For over a decade, we have been closely collaborating with Google across Product Innovation, Brand Storytelling, and Activations.

Spanning 500+ projects to date, our work has helped drive growth and expansion into new markets, categories, and geographies.

We act as an extension of Google’s team, speaking the same language and sharing a passion for humanizing technology.

Product Innovation

[↑] Pixel Live Wallpapers

Pixel Wallpapers

Our product work spans everything from prototyping to building and shipping final products. We focus on making simple, delightful experiences through considered and restrained design in everything we build.

New Launches

[↑] AR translation at Google I/O

[↑] Star Wars AR Stickers for Google Pixel

Our work on product launches centers around finding new, unexpected ways to tell stories. From impactful human portraits in film to experimental experiences such as the Wilderness Downtown, named as “The biggest, most impactful website in over a decade” by FWA.

[↑] The Wilderness Downtown