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Storytel sets stories free in the first brand campaign with new visual identity

Published 10 months agoProjects

The Swedish audiobook pioneer has about a million paying customers in 18 markets, with Germany and Brazil being next in line for the expansion. As the company grows, new demands are put on the brand and its communication. That is why we've helped them develop a new brand platform and visual identity. In the first campaign with the new brand platform, we decided to celebrate the ease and convenience of being able to read anywhere and at any time without having to carry around an entire library.

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In other parts of the campaign, the letters come to life as the new visual identity is introduced in full.