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Storytel’s global campaign visualizes the power of audiobooks

Published a month agoProjects

To understand the storytelling power of audiobooks is hard if you’ve never experienced one. But once people really give audio a shot, there’s often no going back. We wanted to visualize this experience as something that you can feel in your mind, in your heart and in your gut.

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We took an artistic approach and partnered with Studio Kleiner to use bursts and streams of color to symbolize stories going through a person’s system. 

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Especially these days, when many are confined to their homes, it’s the perfect moment to try out an audiobook and experience the sensation as the story travels through your imagination.

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